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PETRONAS Lubricants International and Mercedes-Benz Push for Automotive Progress with Strategic Partnership Agreement in the Automotive After-sales

2024 Media Release - 18 Apr

STUTTGART, 18 April 2024 – PETRONAS Lubricants International, one of the top global lubricants players with presence in 100 countries, and Mercedes-Benz Global Customer Service & Parts will be collaborating to develop technical solutions that optimise vehicle performance and efficiency, aimed at driving advancements within the automotive After-Sales sector.

Leveraging their respective expertise, the two global companies will harness digitalisation strategies adoption, tailored market approaches, robust global collaborations as well as initiatives aimed at achieving carbon neutrality, to deliver enhanced customer value within the sector.

"At Mercedes-Benz Global Customer Service & Parts our top priority is to deliver the highest level of customer satisfaction, truly caring for their vehicles by offering high-performing, innovative and sustainable products for their vehicles," stated Andreas Jörg, Director of Service & Parts Business and Warranty & Goodwill Mercedes-Benz Cars of Mercedes-Benz Group AG.

"Our strategic partnership with PETRONAS Lubricants International is an exciting opportunity to further enhance our commitment to our customers by collaborating on innovative technologies that will shape the future of mobility and customer experience,” added Andreas Jörg.

The success history of the partnership is evidenced in the integration of PETRONAS Lubricants International’s advanced Fluid Technology Solutions™️ with Mercedes-Benz's engine – a partnership that, since 2010, has fortified the Mercedes-AMG PETRONAS Formula One (F1) Team with eight world championships.

Hezlinn Idris, Managing Director and Group Chief Executive Officer, PETRONAS Lubricants International, reaffirms the venture, stating, "Leveraging our experience in the development of Fluid Technology Solutions™️, we will continue to deliver innovative solutions to cater to advanced engine technologies and meet the high-performance driving needs of our customers including delivering improved fuel efficiency, engine performance and safety.”

“Together with Mercedes-Benz Global Customer Service & Parts, we are expanding our global reach, making our solutions more accessible to the world while prioritising customer value at the core of our offerings,” added Hezlinn Idris.

As part of their collaborative efforts, PETRONAS Lubricants International and Mercedes-Benz Global Customer Service & Parts will also explore avenues for joint marketing initiatives, educational programs, and public outreach campaigns aimed at raising awareness about the significance of sustainable mobility solutions.

Standing from left: Angelo Garripoli (Senior Manager, Group Key Account Manager German OEMs, PETRONAS Lubricants International); Domenico Ciaglia (Group Strategy & Transformation Officer, PETRONAS Lubricants International), Ahmad Adly Alias (Vice President, Refining, Marketing & Trading, PETRONAS); Axel Harries (Head of Global Customer Service & Parts Mercedes-Benz AG), Kai Rowohlt (Senior Manager Parts Product Management, Pricing and Trading Mercedes-Benz AG), Zoe Waberski (Product Manager Oil Mercedes-Benz AG), Markus Zeller (Head of Business Development and Sales Tires, Oil, Chemicals Mercedes-Benz AG)

Sitting from left: Hezlinn Idris (Managing Director & Group CEO, PETRONAS Lubricants International) and Britta Seeger (Member of the Board of Management of Mercedes-Benz Group AG Marketing & Sales)
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